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Who are the NEW Builder Lenders?
RECENT HEADLINES: Wells Fargo: Earnings Drop as More Borrowers miss payments Quarterly mortgage originations down one-third at big four banks Citigroup decides to Exit Warehouse Mortgage Lending Metlife exits the mortgage business Mortgage originations by the nation’s largest four banks fell 20.4% in 2011 …
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Growing Leads into Sales
By Shirleen Von Hoffmann President and Sales Coach for Home Builders Edge This article also appears in NAHB’s Sales and Marketing IDEAS Magazine December 2011 issue… It’s not your customer’s job to remember you; it’s your job to remember your customer! I often play …
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Have you noticed sales are on the rise?
By Shirleen Von Hoffmann President and Sales Coach of Home Builders Edge® Copyright ©2011 It seems as though there’s a slight sales surge going on, amidst the normal negative banter. I purchased a foreclosure and I have folks fighting to purchase it. I got offers …
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9 Signs of Hope for the Housing Market
By Dan Burrows | Sep 19, 2011 Courtesy of CBS Money Watch Sentiment among U.S. homebuilders declined in September even as Lennar Corp. (LEN) said Monday it saw a slight pick up in demand last quarter. That’s a mixed to gloomy picture, at best. …
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Rates Hit Record Lows-Now We Need Financing
By Shirleen Von Hoffmann, President Home Builders Edge and Vortex Sales Solutions Copyright 2011 Mortgage rates hit record lows this week, Freddie Mac’s chief economist said Thursday. Rates on 30-year fixed-rate mortgages averaged 4.12% for the week ending Sept. 8, down from 4.22% last week …
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Report: Housing Inventory Hits 2011 Low
By Nick Timiraos Courtesy of Wall Street Journal Housing inventory dropped for the fourth straight month, falling in August to the lowest level of the year. The number of homes listed for sale in August fell by 1.9% from July. Overall, the number of homes …
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The Queen of Sales
#132
